A Digital Native. Creative & Art Director working with global teams & clients, crafting impactful brand & immersive activation concepts as a partner to movers & shakers in the digital space.

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Designing for the digital universe. Experiences as impactful as the brands they’re for.

Uncomplicate and beautify

As a Creative & Art Director with 18+ years in the creative industry, I focus on building holistic digital experiences through impactful brand design that uncomplicates & beautifies the audience journey.

I design for the magic of a user-first experience, blending utterly beautiful design with a spirit of ingenuity. I architect boundary-pushing branding concepts as a result of careful thought and extensive research that can flow through all of the brand’s digital communications & activations designed to magnify awareness, balancing the usual with the unexpected.

Committed to empowering movers and makers in the digital space I’m taking on projects around Immersive Web, Digital Branding, Immersive Tech (AR/VR/MR) and Experiential installations.

Selected Work

Terradactyl
My Role: Brand Concept, Brand Design, Art & Creative Direction for Content Creation, UI Design, Digital Art Direction
- Live website
Plato
My Role: Brand Concept, Art & Creative Direction for Content Creation, Visual Identity Design, UI Design, Digital Art Direction
- Live Website
- Plato's Instagram
Dot Lung
My Role: Brand Concept, Art & Creative Direction for Content Creation, Visual Identity Design, UI Design, Digital Art Direction
Flux Academy
by Ran Segal
My Role: Brand Concept, Art & Creative Direction for Content Creation, Visual Identity Design, UI Design, Digital Art Direction
- Behance Presentation
- Ran's Instagram
Sofia Papadopoulou
Portfolio v.01
My Role: UI Design, Digital & Creative Art Direction, Art & Creative Direction for Content Creation
- Website Link
Hellas Fin
My Role: UI Design, Digital Art Direction (project realised in collaboration with Point Blank)
- Live Website

Restless & curious. My work is evolving to be future-proof, synergistically working with new technologies. From print to screens and from screens to spatial, continuing my journey along the evolution of visual communication, I’m navigating uncharted territory for brand design and engagement. Currently located in Dubai, leading a team of 20 designers at VML Tech & Commerce, across digital projects in the MENA region. Always interested in discussing collaborations across immersive tech projects. Please get in touch for updated portfolio.

Awards and Distinctions

Organization - Distinction Project Year

FWA - Website of the Day Award Project: Terradactyl Year: 2024

Awwwards - Website of the Day Award Project: Terradactyl Year: 2024

Awwwards - Developer Award Project: Terradactyl Year: 2024

Awwwards - Honorable Mention Project: Terradactyl Year: 2024

CSSDA - Website of the Day Award Project: Terradactyl Year: 2024

CSSDA - UX, UI, Innovation Award Project: Terradactyl Year: 2024

Lovie Awards - Shortlisted in 'Best Practises in Websites' Category Project: Sofia Papadopoulou
Portfolio v.02 Year: 2021

Awwwards - Website of the Day Award Project: Sofia Papadopoulou
Portfolio v.02 Year: 2020

Awwwards - Developer Award Project: Sofia Papadopoulou
Portfolio v.02 Year: 2020

Awwwards - Honourable Mention Project: Sofia Papadopoulou
Portfolio v.02 Year: 2020

CSSDA - Website of the Day, UX, UI & Innovation Awards Project: Sofia Papadopoulou
Portfolio v.02 Year: 2020

Mindsparkle Mag - Website of the Day Award Project: Sofia Papadopoulou
Portfolio v.02 Year: 2020

Awwwards - Honourable Mention Project: Plato Year: 2019

CSSDA - Special Kudos, UX, UI & Innovation Awards Project: Plato Year: 2019

Mindsparkle Mag - Website of the Day Project: Plato Year: 2019

ADC*E Awards - Nomination Project: Dot Lung Year: 2019

EBGE Awards - Merit Project: Dot Lung Year: 2019

Awwwards - Website of the day Project: Dot Lung Year: 2018

Awwwards - Developer Award Project: Dot Lung Year: 2018

Awwwards - Honourable Mention Project: Dot Lung Year: 2018

CSSDA - Website of the Day, UX, UI & Innovation Awards Project: Dot Lung Year: 2018

Mindsparkle Mag - Website of the Day Award Project: Dot Lung Year: 2018

Awwwards - Honourable Mention Project: Sofia Papadopoulou
Portfolio v.01 Year: 2018

CSSDA - Special Kudos, UI, UX, Innovation Awards Project: Sofia Papadopoulou
Portfolio v.01 Year: 2017

Public Speaking

Speaking & Workshops Year

Touch RGB Conference / Speaker

'Boosting Creativity with AI: Navigating the Ethical Frontier' keynote speech, at Touch RGB conference in Tbilisi, Georgia

Speakeasy Conference / Speaker

'Boosting Creativity with AI: Navigating the Ethical Frontier' keynote speech, at Speakeasy online Conference, Edition #5

AI Design Days / Speaker

'Boosting Creativity with AI: Navigating the Ethical Frontier' keynote speech, at AI Design Days event organised by Barreira Art & Design School in Valencia, Spain

SAE Athens Open Talks / Speaker

'From print to screens and from screens to three dimensions' keynote speech at SAE Athens Design College

Mountain Collective Podcast / Interview

Interviewed by Mourad Bahrouch on Episode 133 titled: 'Director on how to design million opportunities through personal branding'

'Boosting Creativity with AI: Navigating the Ethical Frontier' keynote speech, at NXME networking event in Dubai

Low Key Legends Podcast / Interview

Interviewed by Britton Stipetic on S1.E20 titled: 'The future of immersive design'

Digital Labin Conference / Speaker

'Dreams Beyond Dreams: Mastering Personal Branding' keynote speech at Digital Labin conference at Labin, Croatia

Panel Discussion on '3D Web Experiences: The Future beyond Apple's Vision Pro' / Speaker

Part of 'Dora Expo - Web Design in the AI Era', I joined a conversation on the future of the web and digital design, alongside Anderson Mancini, Anais Iris Lefebvre, Yuri Artiukh and Julius Branding

Panel discussion at Meta HQ in London / Speaker

Panel discussion at Meta HQ in London on 'How brands should approach entering the Metaverse', representing UNIT9.

Creative Bloq / Writer

Article on '9 hot graphic design trends for 2023', alongside an esteemed line-up of professional in the design industry.

Awwwards Conference, Amsterdam / Speaker

'The New Age of the Web' speech at the Awwwards Conference 2022, in Amsterdam.

ClickZ Publication / Writer

Article on 'New rules for success in the Metaverse era', representing UNIT9.

Leadmonitor / Writer

Article on '2023 Marketing trends', alongside experts, leaders and academics in the Marketing space.

Awwwards Academy, Online Course / Speaker

'Art Direction & Design Leadership' Course for Awwwards Academy.

Awwwards Live Jury Website Reviews / Speaker

Live website review session, along with Jonas Lempa & Niccolò Miranda

Communication Arts Magazine / Interview

Interview concerning the redesign and construction of my new personal portfolio website

The Social Radio / Interview

Podcast interview on Digital Branding with Joël Kai Lenz

Digitized Conference, Athens / Speaker, Workshop Facilitator

Co-Speaker and facilitator: 'UxD Workshop. A journey from user to final digital product – and vice versa'

Thessaloniki Design Week, Thessaloniki / Speaker

Participation in Panel Discussion (3 Greek - 3 Turkish Designers) Topic: Present and Prospects of graphic design through the prism of new technologies in each country

Digitized Conference, Athens / Speaker

Speaker at Digitized Conference's Creative Meetup Session title: 'Design - So simple!'

Behance Portfolio Reviews, Thessaloniki / Speaker

Speaker and guest reviewer at Behance Portfolio Reviews in Thessaloniki. Session title: 'Overdesign'

Drupal Camp Greece, Athens / Speaker

Speaker with Iro Palampougiouki (Point Blank) Session title: ‘Designing for the Web. Beautiful design examples unfit for the web'

A brighter, digital future starts here & now. Let’s build your digital brand for today & tomorrow.

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